How Advances in Technology and Science Could Impact the Dating and Matchmaking Industry

Your lifestyle and habits are constantly being altered by technology, like it or not. But what impact does this have on the future of dating? How will dating evolve in the future when new advanced technologies become available?

By 2025, the worldwide online dating market’s technology is estimated to be worth $3.5bn, up from the value of $2.2bn in 2019. As the dating scene grows, the science and art of finding love is growing at a rapid pace. A number of firms across the world are vying for the opportunity to make stranger-to-stranger matchmaking as secure as possible. Moreover, seeking to enhance the process. Professional matchmakers use background checks, screenings, and personal interviews with potential members. This process is costly. Many prospective dates are looking for a more economical route into dating. In turn, this presents a mind-bogglingly enormous untapped money source to the astute tech and dating scientists. Today, online dating entails a certain amount of risk since you have no idea who is messaging you those sweet words.

Here are major technologies that will revolutionize online dating in the future

DNA Profiling

An app called DNA Romance connects singles based on their genetic make-up. This concept is inferred from Claus Wedekind’s renowned 1995 research. He conducted an experiment known as the sweaty T-shirt experiment. It was demonstrated that persons with very differing major histocompatibility complex (MHC) genes are better lovers. That is, those whose immune systems thus vary greatly. They show substantially stronger romantic chemistry than singletons with identical MHC genes.

The CEO and Technical Founder of DNA Romance, Tim Sexton, support these views. He explains that we’re drawn to individuals with immune systems that aren’t like our own. Right now, anybody may obtain DNA collection kits and submit their DNA data on the platform. This will help locate matches using this technology, which is currently available to the public.

Artificial Intelligence

Today, no matter how well-known an online dating service may be, it still suffers from its own set of drawbacks that often necessitate users to delete their accounts.

 Many dating experts believe that artificial intelligence (AI) will put an end to the scrolling, swiping, and searching of the modern age of dating. Machine learning algorithms employ in-app behavioral data. This creates more relevant user matches based on their views, personality characteristics, and fundamental values. Hinge, Badoo, Tinder, and Coffee Meets Bagel are just a few high-profile dating apps that already use this AI.

Eventually, artificial intelligence (AI) may even serve as a digital matchmaker. It will set up actual dates and give advice on how to succeed on them. AIMM (Artificially Intelligent Matchmaker) is already a predecessor to this. It is using AI to mimic a human pairing service. After a week of talking with AIMM, customers are presented with matches through voice samples and visual tours of potential suitors.

Augmented Reality

Virtual reality (VR) provides a fully digital image of the environment.  On the other hand, augmented reality (AR) adds graphics or sounds to real-world scenes. AR, as opposed to VR, is a relatively recent development. Unlike virtual reality (VR), augmented reality (AR) is less jarring. This makes it more socially acceptable for dating in the long term. FlirtAR, which calls itself the world’s first AR dating app, takes advantage of AR. People may meet in real life (right then and there) by using geolocation technologies to bring potential matches together in a moment.


People’s apprehension about meeting strangers online. This is a major problem for those in the online dating business. In some cases, dating apps have identification mechanisms in place. However, they are often primitive and vulnerable to attack. People may now sign up in a matter of seconds. This gives members fast and simple dating alternatives. Scammers and fake accounts abound. Hence, users are required to use some basic tech tricks and knowledge to remain safe online. 

As a result of the arrival of blockchain, new identity management solutions have emerged. Companies like Viola.AI and Hicky are using blockchain to increase user transparency. They verify identities using voice and facial recognition. Moreover, encrypt data before storing it on the blockchain.


The matching business is worth billions of dollars. Ineffective matching procedures pose security risks. This reveals a significant opportunity for professional matchmakers and dating applications.  However, the big question is which technological or scientific breakthroughs would be necessary to make this a reality?

Developers, geneticists, and entrepreneurs are just a few professionals who work in the dating sector. When creating computer matchmakers that can equal or surpass human ones, these visionaries face an uphill battle. Can AR genuinely enable individuals to connect when it comes to real-world connections? How feasible is the idea of singles handing up their DNA in the hopes of finding a partner? Can dating apps screen individuals as successfully as traditional matching companies using AI and blockchain? Would the typical singleton be willing to give up the human touch in favor of a robot?

One thing is for sure: the dating environment will undergo a radical shift in the next several years. There are several chances for forward-thinking and imaginative dating scientists. New players will continue to emerge and compete for Tinder’s top status. Existing matchmakers and online dating services should, on the other hand, be wary of many of these technological advancements. In particular, in areas such as security and privacy breach.

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